Web Access Research Portal

Researcher: Swarts, KM (Dr Kevin Swarts)

Fields of Research

Marketing management (incl. strategy and customer relations)
Higher education

Research Objectives

Marketing
Learner and learning

Career Best Publications

Research Publications

Relationship marketing: cocreation of value in complex customer relationships; ANZMAC Conference 2018
The use of social customer relationship management by building contractors: evidence from Tasmania; Construction Management and Economics
Writing together to foster wellbeing: doctoral writing groups as spaces of wellbeing; Higher Education Research and Development

Research Projects

Research Candidate Supervision