Swarts, KM and Lehman, K and Lewis, G, “The use of social customer relationship management by building contractors: evidence from Tasmania”, Construction Management and Economics, 34 (4-5) pp. 302-316. ISSN 0144-6193 (2016) [Refereed Article] |
Data Type | Value |
Type of Research | Strategic Basic Research |
Research Division | Commerce, Management, Tourism and Services |
Research Group | Marketing |
Research Field | Marketing management (incl. strategy and customer relations) |
Research Objective Division | Economic Framework |
Research Objective Group | Management and productivity |
Research Objective Field | Marketing |
Visit Item on eCite | http://ecite.utas.edu.au/108924 |
Digital Object Identifier | doi:10.1080/01446193.2015.1133919 |
Scopus Source URL | View the full record on Scopus |
Scopus Citing URL | View the list of citing articles on Scopus |
Number of Times Cited | 14 |