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Grimmer, L and Miles, M and Grimmer, M, “Does planning really matter? The case of small retail firms”, Australian and New Zealand Academy of Management (ANZAM) Conference, 3-5 December 2014, Hobart, Australia, pp. 25. (2014) [Conference Extract]
Data TypeValue
Type of ResearchApplied Research
Research DivisionCommerce, Management, Tourism and Services
Research GroupMarketing
Research FieldMarketing Management (incl. Strategy and Customer Relations)
Research Objective DivisionEconomic Framework
Research Objective GroupManagement and Productivity
Research Objective FieldMarketing
Visit Item on eCitehttp://ecite.utas.edu.au/109361