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Fillis, I and Lehman, K and Miles, MP, “The Museum of Old and New Art: leveraging entrepreneurial marketing to create a unique arts and vacation venture”, Journal of Vacation Marketing, 23 (1) pp. 85-96. ISSN 1356-7667 (2017) [Refereed Article]
Data TypeValue
Online First2016
Type of ResearchApplied Research
Research DivisionCommerce, Management, Tourism and Services
Research GroupMarketing
Research FieldMarketing management (incl. strategy and customer relations)
Research Objective DivisionEconomic Framework
Research Objective GroupManagement and productivity
Research Objective FieldMarketing
Visit Item on eCitehttp://ecite.utas.edu.au/112276
Digital Object Identifierdoi:10.1177/1356766716634153
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Number of Times Cited12