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Research Output Details
Laud, G and Karpen, I and Conduit, J, “Customer creativity and willingness to contribute to co-creative innovation in online communities”, 10-13 June 2018, Porto, Portugal, pp. 1-2. ISSN 1998-7374 (2018) [Conference Extract] | |
Data Type | Value |
---|---|
Type of Research | Pure Basic Research |
Research Division | Commerce, Management, Tourism and Services |
Research Group | Marketing |
Research Field | Marketing theory |
Research Objective Division | Economic Framework |
Research Objective Group | Management and productivity |
Research Objective Field | Marketing |
Visit Item on eCite | http://ecite.utas.edu.au/123916 |