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Grimmer, L, “The ‘Curators’ and The ‘Curious’: Towards a Typology of Airbnb Hosts and Guests and the Implications for Word of Mouth Marketing in the Sharing Economy”, 5-8 February 2018, Newcastle, NSW, pp. 1-7. (2018) [Conference Extract]
Data TypeValue
Type of ResearchApplied Research
Research DivisionCommerce, Management, Tourism and Services
Research GroupMarketing
Research FieldMarketing Communications
Research Objective DivisionCommercial Services and Tourism
Research Objective GroupProperty, Business Support Services and Trade
Research Objective FieldWholesale and Retail Trade
Visit Item on eCitehttp://ecite.utas.edu.au/123943