Stuart, H and Jones, C, “Corporate Branding in Marketspace”, Corporate Reputation Review: An International Journal, 7 (1) pp. 84-93. ISSN 1363-3589 (2004) [Refereed Article] |
Data Type | Value |
Type of Research | Applied Research |
Research Division | Commerce, Management, Tourism and Services |
Research Group | Strategy, management and organisational behaviour |
Research Field | Small business organisation and management |
Research Objective Division | Economic Framework |
Research Objective Group | Other economic framework |
Research Objective Field | Other economic framework not elsewhere classified |
Visit Item on eCite | http://ecite.utas.edu.au/30548 |
Digital Object Identifier | doi:10.1057/palgrave.crr.1540213 |
Scopus Source URL | View the full record on Scopus |
Scopus Citing URL | View the list of citing articles on Scopus |
Number of Times Cited | 47 |