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Research Output Details
| Grimmer, MR and Hanson, DJ, “A Trait Approach to Measuring Materialism: Structure and Scale Properties”, Reputation, Responsibility & Relevance: ANZMAC 2007, 3-5 December 2007, Dunedin, New Zealand, pp. 2024-2031. (2007) [Refereed Conference Paper] | |
| Data Type | Value |
|---|---|
| Type of Research | Applied Research |
| Research Division | Commerce, Management, Tourism and Services |
| Research Group | Marketing |
| Research Field | Marketing not elsewhere classified |
| Research Objective Division | Economic Framework |
| Research Objective Group | Management and productivity |
| Research Objective Field | Marketing |
| Visit Item on eCite | http://ecite.utas.edu.au/49561 |