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O'Cass, A and Sok, P, “An exploratory study into managing value creation in tourism service firms: Understanding value creation phases at the intersection of the tourism service firm and their customers”, Tourism Management, 51 pp. 186-200. ISSN 0261-5177 (2015) [Refereed Article]
Data TypeValue
Type of ResearchApplied Research
Research DivisionCommerce, Management, Tourism and Services
Research GroupMarketing
Research FieldMarketing not elsewhere classified
Research Objective DivisionManufacturing
Research Objective GroupOther manufacturing
Research Objective FieldOther manufacturing not elsewhere classified
Visit Item on eCitehttp://ecite.utas.edu.au/109017
Digital Object Identifierdoi:10.1016/j.tourman.2015.05.024
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Number of Times Cited66