Grimmer, L and Grimmer, M, “Why and how retailers turn everyday items into ‘must-have’ collectables”, The Conversation, The Conversation Media Group Ltd, Australia, 23 August 2018, p. 4. (2018) [Magazine Article] |
Data Type | Value |
Type of Research | Applied Research |
Research Division | Commerce, Management, Tourism and Services |
Research Group | Marketing |
Research Field | Marketing communications |
Research Objective Division | Commercial Services and Tourism |
Research Objective Group | Property, business support services and trade |
Research Objective Field | Wholesale and retail trade |
Visit Item on eCite | http://ecite.utas.edu.au/127930 |
Number of Downloads | 4 |