| Kendall, JD, “A Marketing Model for Wireless Services”, Proceedings 36th Hawaii International Conference on System Sciences (HICSS-36 2003), 6-9 January 2003, Hawaii ISBN 0-7695-1874-5 (2003) [Refereed Conference Paper] |
| Data Type | Value |
|---|
| Type of Research | Applied Research |
| Research Division | Commerce, Management, Tourism and Services |
| Research Group | Marketing |
| Research Field | Marketing not elsewhere classified |
| Research Objective Division | Information and Communication Services |
| Research Objective Group | Communication technologies, systems and services |
| Research Objective Field | Mobile technologies and communications |
| Visit Item on eCite | http://ecite.utas.edu.au/25246 |
