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O'Cass, AG and Pecotich, A, “The dynamics of voter behavior and influence processes in electoral markets: A consumer behavior perspective”, Journal of Business Research, 58 (4) pp. 406-413. ISSN 0148-2963 (2005) [Refereed Article]
Data TypeValue
Type of ResearchStrategic Basic Research
Research DivisionCommerce, Management, Tourism and Services
Research GroupMarketing
Research FieldMarketing research methodology
Research Objective DivisionEconomic Framework
Research Objective GroupManagement and productivity
Research Objective FieldMarketing
Visit Item on eCitehttp://ecite.utas.edu.au/68160
Digital Object Identifierdoi:10.1016/j.jbusres.2003.08.003
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Number of Times Cited70
Number of Downloads13