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Roach, G, “Entrepreneurial marketing in small wineries: a case of the Tasmanian wine industry”, ANZMAC Proceedings, 20-30 November 2008, Parramatta, pp. 1-7. (2008) [Refereed Conference Paper]
Data TypeValue
Type of ResearchApplied Research
Research DivisionCommerce, Management, Tourism and Services
Research GroupMarketing
Research FieldMarketing not elsewhere classified
Research Objective DivisionEconomic Framework
Research Objective GroupManagement and productivity
Research Objective FieldMarketing
Visit Item on eCitehttp://ecite.utas.edu.au/86525