| O'Cass, AG and Siahtiri, V, “Are young adult Chinese status and fashion clothing brand conscious?”, Journal of Fashion Marketing and Management, 18 (3) pp. 284-300. ISSN 1361-2026 (2014) [Refereed Article] |
| Data Type | Value |
|---|
| Type of Research | Applied Research |
| Research Division | Commerce, Management, Tourism and Services |
| Research Group | Marketing |
| Research Field | Marketing management (incl. strategy and customer relations) |
| Research Objective Division | Economic Framework |
| Research Objective Group | Management and productivity |
| Research Objective Field | Marketing |
| Visit Item on eCite | http://ecite.utas.edu.au/97832 |
| Digital Object Identifier | doi:10.1108/JFMM-03-2012-0013 |
| Scopus Source URL | View the full record on Scopus |
| Scopus Citing URL | View the list of citing articles on Scopus |
| Number of Times Cited | 44 |
